Drunk Elephant is a biocompatible skincare brand. Their skincare routine is reliable and efficient. Tiffany Masterson’s ingredient elimination philosophy has become a movement for total skin reset. With Drunk Elephant’s products, you can confidently welcome your #nofilter skin. Here, let’s know ‘Is Drunk Elephant Cruelty-Free?’
Drunk Elephant helps you unlock balanced and glowing skin. It believes in keeping your friends close and your moisturizer closer. Because “Healthy skin= Happy skin= Healthy self-confidence.” With strong ethics and initiatives, Drunk Elephant drives a positive change in the world. They strive to keep their products non-comedogenic. All of their products have undergone clinical trials.
None of the subjects in the trials have experienced breakouts or irritation when using only Drunk Elephant products. Drunk Elephant is certified by Leaping Bunny, the global gold standard for being cruelty-free. One necessity that marks out the Leaping Bunny Program is that every year, the companies must recommit to remain free of animal testing at all stages of their product development. Following these standards, neither do Drunk Elephant, their suppliers nor any other third party distributors
- Test the end products on animals
- Test the ingredients on animals
- Market their products where animal testing is a requirement by law.
Drunk Elephant being owned by Shiseido
Drunk Elephant was acquired by the parent company, Shiseido in 2019. Shiseido however is not a cruelty-free company. Shiseido has stated that they respect Drunk Elephant’s vision and identity and will allow them to stay who they are. Shiseido Company dedicates its efforts to keeping Drunk Elephant cruelty-free as it respects the brand’s values and ethics. The production methods will not be changed and neither will their promise of providing their customer’s cruelty-free skincare products.
Drunk Elephant’s expansion in mainland China
Drunk Elephant is transcending boundaries and expanding its business to impact people worldwide. But their ideas are not being compromised in this process. In mainland China, cosmetic products are eligible for sale in retail markets only after being tested on animals. Drunk Elephant is very staunch about their views and has not conceded to testing their products on animals. They only sell their skincare products online or in Hong Kong, but not in retail stores in mainland China. Hong Kong does not require animal testing and is the only place where they sell in retail stores (via Sephora HK). In mainland China, they use cross-border e-commerce. This does not require the same registration process that is needed for selling cosmetics via retail. Drunk Elephant has repeatedly confirmed that they will never test on animals or allow their products to be tested on animals.
Is Drunk Elephant vegan?
There is a lot of confusion among people related to a product being cruelty-free or vegan. Being cruelty-free means that the product was formulated without animals being used to test it. On the other hand, being vegan means that ingredients that are derived from animals are not used in the manufacture of products. Drunk Elephant is cruelty-free but some of its products are not vegan. Some of its products use animal-derived ingredients. The company uses beeswax and honey in a couple of formulas. Presently it offers 12 products developed without any animal ingredients. Drunk Elephant’s vegan products have a distinct mark to help customers identify them.
Ingredients used by Drunk Elephant
Drunk Elephant is dedicated to using ingredients that are in the best interests of the skin. Rather than classifying them as synthetic or natural, they choose biocompatible ingredients. Biocompatibility means treating your skin with products whose pH level is close to the natural pH level of your skin. Drunk Elephant strongly believes in “If there’s any DOUBT, it’s OUT.” Phrasing it as they do, “Taking a Drunk Break is a definitive way to be Drunk in love.” One will never find the Suspicious 6 in their line. The suspicious 6 are:
- Essential oils
- Drying alcohols
- Silicones
- Chemical sunscreens
- fragrances/dyes
- SLS
Is Drunk Elephant gluten-free?
No, Drunk Elephant is not gluten-free. In case you are allergic or gluten intolerant then it is recommended to get the products reviewed by a physician. You can also consider consulting the ingredient decks to check on the ingredients that have been used.
Conclusion
Drunk Elephant has a huge customer following and has succeeded in capturing the attention of beauty experts all across the globe. People prefer using these skincare products to healthify their skin and for their ability to make the skin taut, bright, and smooth. Drunk Elephant deserves the hype it has garnered over the years.
Frequently Asked Questions (FAQ)
- Does Drunk Elephant use Parabens in its products?
Ans: No, Drunk Elephant does not use parabens.
- Where can one shop Drunk Elephant’s products?
Ans: Drunk Elephant’s products are available for sale on their official website, https://www.drunkelephant.com/. Also, their products can be found at Ulta Beauty, Sephora, Space NK, Cult Beauty, Mecca, Boots UK, and Douglas Cosmetics.
