The Estée Lauder Companies Inc., famously known as Estee Lauder, is an American producer and advertiser of skincare, cosmetics, scent, and hair care items, situated in Midtown Manhattan, New York City. The organization possesses an assorted arrangement of brands, disseminated globally through both computerized trade and retail channels. It has a worldwide influence on the beauty and cosmetics industry. The Estee Lauder Loyalty Program features many exclusive benefits and services that regular customers of the brand can get by joining this program. There are three tiers for customers to choose from with varying benefits, services, and prices. Some general benefits that are offered to all customers of the loyalty program include but are not limited to discounts on orders and purchases, free standard shipping and free returns, exclusive deals, and other complementary services. The purpose of this article is to inform the reader about the basics of a loyalty program of any cosmetics retailer as well as the details of every tier available in the Estee Lauder loyalty program. We will also go through the benefits of these tiers. Finally, we will cover some alternative beauty products retailers that offer loyalty programs to their customers as well as some questions that are frequently asked by customers.
How To Enroll For The Loyalty Program
The following is the steps for enrolling in the Estee Lauder program:
- First, the customer must visit esteelauder.com and follow the website prompts for enrolling in the program.
- Then, the customer must create an account in the loyalty program window. They have to enter their detail along with a valid email address.
- Finally, after the customer has enrolled in the program, they will be prompted about deals and brand offers to avail which, they earn points and get placed into different tiers.
Next, we will look into the tier lists of customers enrolled in the loyalty program and the benefits they receive from being placed into these tiers.
Estee Lauder Loyalty Program Tiers And Benefits
The Estee Lauder Loyalty program is divided into three tiers depending on the customers’ purchases from the retailer and qualifying activities. The following is the list of tiers and their associated points and benefits:
- Tier 1, Be Excited (0-249): Customers in this tier get an annual birthday gift on their purchases with Estee Lauder. They also get early access to new events and products free standard shipping and free returns. They also receive free samples with their purchases.
- Tier 2, Be Enthusiastic (250-649): Customers get complimentary engravings on select purchases of their choice, access to online events, product previews, and special in-store member events. Tier 1 benefits are also included for customers in this tier.
- Tier 3, Be Envied (650 points and above): Customers of this tier get personal beauty advisors assigned to them. They can also access exclusive VIP member events. All benefits from tiers 1 and 2 are also carried over.
Terms And Conditions The Estee Lauder Loyalty Program
After enrolling in the Estee Lauder loyalty program, customers must be aware of the details of the program and the terms and conditions in case they want to enroll out of the program at some time or want to utilize the program benefits for other activities. The following is a list of some of the important terms and conditions that all customers should be aware of before enrolling in Estee Lauder’s loyalty program:
- Reward points cannot be exchanged for products, services, or money-backs except those that are mentioned in the program benefits.
- Customers cannot merge, transfer or share reward points between two or more accounts.
- Customers cannot sell the samples, products, or prototype goods provided to them under the loyalty program benefits. They are for the customer’s use only.
- Estee Lauder reserves the right to cancel program membership without citing any reasons.
- Rewards are redeemable only at esteelauder.com
Alternatives To Estee Lauder
There are many cosmetics retailers out there who offer many of the services and products that Estee Lauder offers. The following is a list of beauty and cosmetics retailers and brands that have loyalty programs like Estee Lauder:
- L’Oréal
- Procter & Gamble
- Chanel
- Shiseido
- Unilever
These brands offer loyalty programs that are quite similar to Estee Lauder’s loyalty programs.
Conclusion
Estee Lauder offers three tiers of loyalty programs to its customers that are divided by the points earned through in-store or online purchases. Every tier has its benefits that carry benefits of the previous tiers as well. Customers should carefully read all the terms and conditions on Estee Lauder’s official website to avoid any troubles.
FAQs
Q1. How do I get reward points at Estee Lauder?
A1. Customers can get one reward point for every dollar that they spend at Estee Lauder. These are applicable for in-store and online purchases.
Q2. When do my loyalty points expire?
A2. Points expire on the customer’s anniversary date.