Great Value exists as a store brand under Walmart. They exist as labels for certain products to be sold. Great Value started operations in the year 1993, and they are referred to as the second tier under the grocery branding strategy enacted by Walmart. Know more about Who Makes Great Value Products?
Great Value products are usually made by ConAgra and Sarah Lee. Others such as Danon, Ziploc, General Mills, Kellogg’s, and Kraft are also among those speculated to be manufacturing some of these goods.
Manufacturers and the products they manufacture.
Although Walmart has not gone into great detail as to where they get some of their great value products, there is speculation with good reasons to believe that some of the products are gotten from the manufacturers listed below:
- Great Value’s coffee
Sara Lee is the source of this reasonably priced and delicious coffee. This is one of the few suppliers’ products that Walmart flaunts without apology or restraint. The K-Cups are also a testament to this. The coffee costs $7.92 per 48-ounce serving.
- Peanuts at a great price.
Great Value’s peanut is one of the best peanuts of its kind. Its taste is in every way similar to Peter Pan’s peanut butter, made by ConAgra. The sharp difference is in the prices of these peanuts, though they are from the same manufacturer. The 64-ounce jar at a great value is relatively cheaper than its counterpart’s 40-ounce jar.
- Mild and chunky salsa.
Salsa is made from the processing of ingredients such as tomatoes, garlic, onions, salsa verde, and more. This is another product whose source is undoubted. This is another product that is undisputedly produced by ConAgra.
- Walmart’s Great Value Water
This product is usually ordered from Natural Springs in Platte. The purification is done by ozonation, which brings the water to a balanced PH level and destroys the dangerous pollutants.
- Great Value’s root beer.
This band beer is very cheap with good taste. Cott is rumored to be the creator of this fantastic deal. It is available for purchase at just $2.28 for 12 cans, while for just $7.74 you can get a 68-ounce bottle. The ingredients used bear a resemblance to those of the nation’s favorite A & W beer, and this implies that the difference is usually not distinguishable.
- Great Value Zipper Bags.
Ziploc is the speculated brand name maker of great-value zipper bags for Walmart. The striking resemblance between the bags and that of Walmart’s Great Value zippers has been the reason for many people’s coming to this conclusion. Since the goal is to produce second-tier branded products with great value, 100 Great Value Zipper Quart Freezer Bags are on sale for just $2.88.
- Greek Yogurt and Danon.
Because of their amazing taste when compared together, their fans have concluded that they are made by the same manufacturer. What is more, is that you enjoy the same great taste as that of the national store brand at a lower price.
- Great Value Ice Cream and Breyers. Unlike other products, Walmart revealed that Great Value ice cream, especially the vanilla, cookies and cream, unicorn sparkle, fudge tracks, and strawberry shortcake, is produced by Wells. They have successfully replicated the taste of Breyers in these low-cost products. This ice cream tastes just like the ones made by Breyers. You can get Great Value ice cream for $2.97 as compared to Breyer’s at $4.18.
- Great Value Potato Chips
The difference between the potato chips from Great Value and the ones from UTZ has been hardly noticeable in years. This has given credence to rumors that UTZ has been the supplier. The only noticeable difference lies in the price of the two items. UTZ potato chips are sold for $22 per ounce, while Great Value, on the contrary, sells their potato chips at $16 per ounce.
- Mac and Cheese and Kraft.
This is one savory and delicious treat, especially for Mac and Cheese lovers. The taste is identical to that of Kraft’s Mac and Cheese. Some of the ingredients, such as the buttery sauce, have also been found to be the same. This has been a valid basis for the assumption by many that Kraft produces Great Values Mac and Cheese.
- Great Value’s milk
This is a product that Walmart manufactures from its dairy farm. They also do not exhibit restraint in disclosing the locations from which they are gotten. They are known to have partnered with other suppliers of dairy products in times past and present. These companies include Meadow Gold, Deans, and Borden’s Dairy.
Conclusion
Great Value exists to offer goods and items of equal status to the national brands but at low prices to customers. The great value brands have been viewed by many as an intelligent idea to make profits while offering the public amazing products at low prices. The companies listed above have been very instrumental in partnering with Walmart by supplying them with these products.
Frequently Asked Questions About Great Value Product Manufacturers
- Great value brands can be classified as what type?
- Answer: Great Value and Great Value are equivalent brands created under the grocery branding system initiated by Walmart.
- Why are Great Value’s products sold at a largely discounted price?
- Answer: This is a direct result of their policy to sell more quality products at a lower price.
