Juicy Couture is a clothing brand based in California. Early it was known for its casualwear but now it sells all sorts of clothes ranging from velour tracksuits, yoga wear swimwear, intimates, and babywear. They also sell handbags, fragrances, sunglasses, shoes, and accessories. And in the fashion industry, it’s a hot topic and a big concern for the label to be cruelty-free. Is Juicy Couture cruelty-free?
Juicy Couture is not cruel free though they partnered with Apparix to launch their new loungewear fur collection. This shows that there is a high chance that they might turn down the cruel products and launch vegan products.
What does vegan fashion mean?
All of us must have heard vegan diet. Most of us might be well acknowledged of the actual meaning and differences between types of veganism a person might follow. But when it comes to fashion being vegan, things aren’t easily understood. So vegan fashion is an ongoing topic wherein a fashion or cosmetic industry is not allowed to harm any animal in any way. Neither are they allowed to use animals for their profit (animal fur, animal lard, etc.) nor is the company allowed to test their end products in animals before they are available to the consumers.
Things you need to know about Juicy Couture:-
- The company is more focused on female customers in the age group of 18 to 25.
- They are famous for their velour tracksuits which became iconic wear in the 2000s
- The company has its boutique at various locations which offer women’s apparel but not all locations guarantee you the availability of men’s, baby’s, and dog products.
Payment methods and return policy at Juicy Couture:-
- As we know Juicy Couture is an online shop and thus no cash on delivery is accepted. They do accept all sorts of cards such as Master Card, VISA card, American Card, etc, and other online payment forms such as PayPal and Klarna.
- According to the company’s return policy, you can your purchased stuff within thirty days of the buy. The product to be returned should not be used, altered, or even washed. The tags should also be there.
- For the exchange, use the company’s instant credit feature. This will help you exchange your purchase quickly.
How is Cruelty-free fashion beneficial to the world?
- Vegan fashion has gained immense popularity in the past few days and because of it, more customers are being more aware of animal abuse and fashion and the environment. They are becoming more aware of their purchase.
- Usually, animals are exploited for their skin, fur, fat bone, and whatnot. PETA has been running a campaign where they promote vegan fashion and immensely talk about animal abuse in any form such as food, fashion, entertainment, etc.
- Talking about the benefits of cruelty-free fashion, there are numerous advantages on both earth and living organism of the planet. There is going to be less waste. No animal abuse would be noted. It reduced global warming. Recycling can be considered as an often task unlike when the animal is involved in any form. The product made as a part of vegan fashion is affordable and can be manufactured on a large scale.
What are the alternatives to animals in the fashion and beauty industry?
- With advances in science, humans are capable of doing so much in all walks of life.
- The alternatives can be from plant sources of artificial raw materials such as cotton and nylon.
- These two can again be modified into materials that will look more luxurious. One can go for paper mixed with something that would make an interesting outcome.
- Recycled plastics and bamboo can be used in accessories.
- One can go for fake raw materials such as fur.
Cruelty-free brands?
According to PETA, the cruelty-free brands are:
- Zara’s high-end designer line such as Stella McCartney
- Top Shop
- H&M
- Nasty Gal
- Brave GentleMan
- VAUTE
- Gap Inc.
- Inditex, Gucci
- Michael Kors
- Express
- WAMA Underwear among many others.
Conclusions:-
Juicy Couture is a fashion-based brand and it is not cruelty-free. Though recently the company has made the decision to look into vegan fashion and has partnered with Apparix and launched their first-ever cruelty-free loungewear.
