Why Is Noom So Expensive?

Noom is a subscription-based app for tracking a person’s food intake and exercise habits. In the era of pandemics like COVID-19, where every day in a week, one variant emerges, it is important to take track of one’s mental health and diet. The body needs all kinds of vitamins, minerals, proteins, etc, in times like this and in general too. Since, its inception in 2008, the Noom app has quickly grown to become one of the most searched diets and with an image of a celebrated app, Noom has become expensive as the demand for a fit body is increasing so with an increase in demand, Noom has become expensive and the reason, in general, is a craze to lose weight to balance a work-life. Also, Noom has started to increase its charge even if one starts with at $59 per month for a recurring plan, Noom costs more than one will be willing or able to spend.

Why is Noom so expensive?

Cost and Subscription plans of Noom

Before entering the crowd of Noom, one should check the benefits and the subscription\cost of Noom because after getting addicted to a diet plan that too with an app, it is difficult to leave the app and one health at bay.

So, the subscription plans offered by Noom are

          Auto-recurring plans                  Cost
        Monthly              $59
        2-month              $150
        3-month              $180
        4-month              $240
        5-month              $300
        6-month            $360
        7-month            $420
        8-month            $480
        Annual            $199

So, if one is confident enough to use the Noom app regularly and can afford it, then the company’s yearly membership provides the best value at $199 per year.

How does Noom work?

As Noom is a diet app, it can ask some basic questions in the beginning, like one needs to set one height, sex, weight, and type of food intake daily.

By reading all the data provided by a user, Noom makes a calorie budget like most of the other commercial platforms do, and then it classifies foods in the category of red, and green. Yellow and according to the color indication from the app, one needs to intake that many of the required calories for a day.

And Noom works as

  1. One needs to take a quiz for a customized plan
  2. First, one needs to pay for Noom, and then, one can download the app to the smartphone and can create a log in
  3. Then, coaches will be introduced with a commitment to the lesson
  4. A calorie budget will be prepared based on the algorithm of one quiz.

Meaning of colors in the Calorie Budget

A color-coded food system simply means the amount of food by Calories-Density(CD).

  • Green Foods
  • It includes fruits, vegetables, and whole grains
  • Green foods are low in CD
  • Green foods mostly contain water in them
  • It is good for nutrients.
  • Yellow Food
  • It includes Legumes, lean meats, etc.
  • This food contains more CD
  • These foods should be eaten at low concentrations
  • It is fewer nutrients than green food.
  • Red Food 
  • It includes red meats, full-fat cheese, etc
  • It is the most CD food
  • It gives the least amount of nutrients
  • Not so healthy to eat
  • Makes 25% of calories in a day.

What is Noom?   

Noom is a mobile-based app that can be downloaded to one mobile or tablet. As Noom believes in changing the lifestyle of a person by providing an adequate diet, it believes to call itself a Lifestyle, not a diet planner.

Features of the Noom App

  1. It provides weekly challenges and educational information
  2. Gives a biometric tracking
  3. Provides a virtual coaching team to maintain and follow the diet plan
  4. Provide tools to track one progress.

Pros and Cons of Noom

While the Noom app maintains one calorie keeping the body intact but it completely ignores the well-being of mental health which should be a priority nowadays after seeing the statistics on the increasing percentage of suicides. So, with some pros, Noom does carry some cons with it, and to know more about it, one needs to dive into its brief details.

Pros of Noom

  • Focuses on long-term weight loss
  • Gives accountability and support
  • Doesn’t eliminate any foods
  • Allows one to easily adjust goods to fit one needs and preferences.

Cons of Noom

  • Relatively expensive
  • Offers only virtual coaching
  • Can be tedious and time-consuming to log foods
  • Requires a smartphone
  • Huge commitment
  • Focuses on weight loss rather than the whole body including mental health.

How to Log In to the Noom account?

To Log In to the Noom account, one needs to follow a few simple steps.

STEP 1- Open the official website of Noom

STEP 2- Click on Login Now at the bottom of the welcome screen

STEP 3- After clicking on Login Now, select the Login method by which one wants to log in

  • Log in with email and password
  • Login with Apple ID
  • Login with Facebook
  • Login with Google+ ID

NOTE: If login is selected with email and password, one can only reset the password with this method only as the rest of the methods didn’t support the forgot password criteria.

STEP 4- Click on any one of the methods.

One will log in to one own personal account on Noom.

Conclusion on Why is Noom so expensive?

Apps have become a mainstream part of living more healthfully

 and Noom considered itself the last weight loss program one will need. Also, according to a study published in Scientific Report and combining data from 2018, 36,000 Noom users, i.e. 75% female and 22% male found that Noom is the best app to lose weight. So, one can consider having the app if not to get addicted at least having a proper diet plan can help to reduce the stress as well as it can keep the body fit.

Frequently Asked Questions(FAQs) on Why is Noom so expensive?

Question 1- Is Noom a Public app?

Answer- No, Noom is a private app

Question 2- Does Noom promotes diet culture?

Answer- Yes

Question 3- Is it difficult to cancel a subscription after a free trial period on Noom?

Answer- Yes, according to the Better Business Bureau, Noom didn’t respond to the customers’ cancellation requests or complaints.

Question 4- Does the Noom app helps in weight loss?

Answer- Yes.

Why Is Noom So Expensive?

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