By now, most of you must have heard of Love Pop. The innovative pop-up card business has taken the world by storm. It has infiltrated the multi-billion dollar card business and is growing exponentially. Let us know about ‘Love Pop Cards’.
Love Pop Cards
But first, We will discuss what the brand is all about.
Love pop is a company built by two friends, Wobbie Rose and John Wise, who had a background in naval architecture. They met again at Harvard business school by chance and looked for business ideas. After walking past a street vendor selling pop-up cards, they realized its potential and sought to make their innovative card design.
They used their history in navel design and ship architecture to create a twist in already available products to make them unique and different. Once they got the idea, they were focused. Neither of the friends joined any job even though they could easily have attained high-paying salaries due to their background. They decided to go all-in and put their life savings into the company. They were successful right from the start. However, it was not to the extent they desired. Besides, they knew the potential of Shark tank influence and believed it was the push they needed to go global. Let’s read about Love Pop Cards.
The History Of Pop-Up Cards
You might think that pop-up cards are a fairly new thing discovered in the 20th century. However, you could not be further from the truth. Pop-up dates back to the 1750’s when Luther Meggendorfer, a paper specialist, used them to make engaging books. The concept was not the same but very similar. Luther Meggengfor soon rose to fame for his books whose pages opened to show panoramas, had pull-up tabs, and also popped up. There was a massive demand for the product then which continues to exist.
What Makes Love Pop So Successful?
Love pop has a large market base. They sell a variety of designs ranging from marvel comics to birthday cards and even wedding cards. Their website is very efficient and easy to navigate. Finding the right card for you usually takes less than 5 minutes. But most importantly, the concept of the Pop-up card in the 21st century makes it great. In the current era of mobile phones and the internet, people have drifted apart.
Everything seems impersonal. Society hardly has any personal touch left. Love pop offers a solution to this. It allows customers to interact with a customizable, personal postcard for their loved ones. They also have a dedicated part of their website that takes user images to put on cards. This way clients can send very personalized cards to people they value. Moreover, Love-Pop has a variety of services to accommodate its users. Firstly, they can directly send their card to anyone they want to without any hassle. Love pop will deliver it to their doorstep. Secondly, For an additional cost of $5, you can get customized printed writing on your card if you do not want to write it manually. Most importantly, Love Pop ensures its quality is always at the top.
They use high-tech machinery with sophisticated software to eliminate any blemishes. They prize themselves for their premium quality and go through strict quality control to ensure every single card is perfect. Love Pop cards also have a long shelf life as they know their customers tend to save their cards. Who wouldn’t treasure a card that can turn into a tree or a bouquet?
The Dark Side
Now we have learnt ‘Love Pop Cards’, Although the cards are glamorous and unique, the first question that comes to mind is whether they are worth the price. A typical Love pop card sells for approximately $8-$12. A postcard from your local convenience store goes for less than a dollar. So is the extra 10 bucks worth it? I feel I do not think I would get A Love Pop very frequently, but once in a while for special occasions, it might be worth it. After all, a wedding doesn’t happen every day. Another issue with the Love pop is that you can not get it at a moment’s notice. Love Pop indeed has a very fast and efficient delivery service. However, for late heads like me who buy cards on the morning of the event, it is not feasible.
We hope this article has given you insight into the company Love-Pop and given you the ups and downs of getting your Love-Pop
FAQ
Q) Apart from pop-up cards what else does love pop offer?
A)The company also had products like bouquets, premium paper toys, ornaments, and even 3-D stickers. They work with everything related to paper. You can even order an extra-large pop-up card for events, although it does cost a lot.
Q) How long does Lovepop take to ship?
A) It can take between 3-8 working days for your delivery to arrive. However, Lovepop also has two large stores and is available in many small convenience stores.
