Introduction
Retail stores provide their customers with a variety of products and services to ensure they can compete with other retail stores in the locations they operate. The stores have to come up with their brand guidelines, products and services to offer, how to offer, where to set up their store, Mission, Vision, Core Values, and the Strategic Direction that they have to take to ensure they are making profits, take care of their environment and satisfy their customers’ wants and the communities they operate in. Let’s know about the Overview of Target.
Target was founded by George Dayton in 1902 in Minneapolis, Minnesota, the United States as its headquarters. It is a retail store operating in 50 states in the U.S and the District of Columbia with over 1, 900 store locations. Target provides a variety of goods and services to its customers to purchase, different ways of shopping, and payment methods depending on their preferences.
Overview of Target
- Number of employees
Target stores have employed over 350,000 employees in its over 1,900 store locations across all the 50 states in the U.S
- Mission statement
Target Mission is: To help all families discover the joy of everyday life.
Target achieves this mission by providing quality, variety, and affordable products to their customers, efficient customer service, and offering their employees the best working environment enabling them to serve their customers best.
- Vision statement
Target vision is: To co-create an equitable and regenerative future together with our guests, partners, and communities.
The vision focuses on benefitting the customers, employees, partners, and communities they operate in, protecting and caring for the environment, and ensuring the business is sustainable.
- Target locations
Target is headquartered in Minneapolis, Minnesota, United States, and has over 1, 900 store locations and 48 supply chain facilities that serve its customers in all the 50 states in the U.S.
- How to shop at Target
Target has provided its customers with different ways they can shop to make sure they are all satisfied with the goods and services offered and provide convenience and efficiency to the customer.
The following are different ways that customers can shop at Target.
- In-store
A customer goes to their preferred Target store location and selects the products they want, and pays for them.
- Target App
The App is downloadable from Apple Store and Google Play. The customer installs the App on their PCs, login, and can select products they need and pay for them.
- www.target.com and pickup in-store
The customer visits the Target website and makes an online purchase to the nearby selected store and picks their order.
- Target App and in-car delivery
The customer makes an order in the App and drives to the selected Target store to pick up the purchase. The customer doesn’t get into the store but their order is delivered to them in their car as they drive away.
- Target partners on www.target.com
Products sold in Target
Target offers a variety of product categories for their customers from different suppliers and different brands to meet all the customer shopping needs. Below are some of the product categories offered at Target.
- Food & beverages
- Apparel for men, women, and kids
- Baby clothing
- Household products
- Home decor
- Furniture
- Patio and garden products
- Kitchen and dining products
- Toys
- Electronics
- Beauty and personal care products
- Pet supplies
- Sports and outdoor products
- School and office supplies
- Books, movies, and music
Payment options at Target
Target offers its customers different payment options for their purchases depending on their preferences and ways of shopping. Below are the ways of shopping and different payment option accepted
- www.target.com and Target App
Below are payment methods accepted by Target when a customer shops online or on the Target App
- Target RedCard
- American Express, Discover, MasterCard, Visa, and Target PCard credit cards and foreign banks credit cards
- Mastercard and Visa debit cards
- Target GiftCards and eGiftCards
- American Express, Discover, Visa, and Mastercard Gift cards
- Afterpay, Klarna, and Zip
- Paypal
Target store
Below are payment options for customers who make in-store purchases at Target stores.
- Cash
- Target RedCard
- Mobile Target App
- Target temporary slips
- Visa, Mastercard, Discover, American Express, and foreign banks credit cards
- US debit cards and EBT Cards
- Visa, Mastercard, Discover, or American Express gift cards, Merchandise Return Cards, and prepaid GiftCards
- Gift certificates
- Merchandise voucher
- Personal checks
- Apple Pay, Google Pay, Samsung Pay
- Campus Cash
Target excludes the following methods of payment for either purchase made in www.target.com, Target App, or in-store.
- Foreign currency and checks
- Business Checks
- Money Orders
- Merchant gift cards except for Starbucks gift cards
- Target contacts
Customers wanting to reach out to Target can do so using the following ways
- Email – different concerns have different email addresses
- Press- Press@target.com
- Security- abuse@target.com
- Investors- InvestorRelations@target.com
- Phone
- Guest service and Careers- 1-800-440-0680
- Press- 1.612.696.3400
- Investors- 1.800.775.3110
- Social media – Facebook, Twitter, Instagram, Pinterest, Youtube, Tiktok
- Online chat
Conclusion
Target stores being present in 50 states in the United States makes it one of the widely networked stores. Its online presence also has enabled the store to increase its visibility enabling customers to shop at their comfort and get their products shipped to them hence increasing their number of customers, increasing sales, and income.
